New To Roo

A sporty retro ringer tee for women with contrast trim and a fitted everyday silhouette. super soft material

A short-sleeved version of our best-selling cardigan! Featuring rolled hemlines, a button front, and stretchy-soft fabrication, this cardi is here for all your warmer-weather looks! functional buttons super soft!

This cardigan features a rolled collar and arm cuffs for a unique style twist! Its thin and lightweight fabric ensures comfort, and the boxy fit adds a modern touch. The functional buttons allow you to wear it open or closed, adapting to your style preferences....

Practical doesn’t have to be boring. The Medium Nylon Crescent Bag is effortlessly casual and large enough to carry more than just the essentials. Wear it slung over your shoulder or crossbody for a hands-free experience. Complete with two interior pockets that make it...

A feminine yellow cardigan with balloon sleeves and a soft knit texture. Designed with a relaxed fit for a vintage-inspired look.

Sweet retro style meets everyday comfort in this oversized graphic tee. Featuring vintage strawberry and cherry artwork and a relaxed silhouette, this tee pairs perfectly with denim, lounge sets, and sneakers.

Effortlessly chic and easy to wear, these black slip-on sandals feature two adjustable gold buckle straps for the perfect blend of comfort and style. Designed with a cushioned footbed and versatile silhouette, these everyday sandals pair perfectly with dresses, denim, shorts, and casual summer...

These denim shorts feature a raw hemline, tie waist, and fun detailed pockets. We love them paired with pullovers, tees, and your favorite sneakers.

The Americana Watercolor Workbook is filled with flags, stars, and classic summer scenes — each one outlined and ready to paint. Simple step-by-step instructions walk you through every illustration, so even if you've never painted before, you'll finish the afternoon with something beautiful.

Timeless plaid meets feminine styling in this flattering midi dress. Featuring a sleeveless silhouette and classic check print, this dress is perfect for picnics, summer gatherings, and transitional styling.

This cute and simple ribbed vest features functional buttons for a customizable look. Pair with jeans, skirts, and all of your favs. nursing friendly

A casual denim shortall romper with adjustable straps and a relaxed fit. Perfect for layering over tees and tanks.

Classic denim gets a feminine update in this sleeveless collared dress. Featuring a flattering relaxed fit and versatile denim wash, this casual dress is perfect for everyday wear, concerts, and weekend outings.

A sleek fitted tank top with a soft stretchy feel. A must-have basic for layering or everyday wear.

You know and love them, Vans - the staple shoe that goes with everything! These old skool shoes feature reinforced toe caps, supportive padded collars, and the signature rubber waffle outsoles. This low-top, lace-up shoe remains as iconic as ever! Go ahead, add these to...

Adorned with a dainty print, this skirt brings a touch of feminine charm to any occasion. Whether you're dressing up for a special night out or keeping it casual, this skirt's timeless cut and pattern makes for the perfect style companion. slight high-low elastic...

Looking for the perfect gift? Give our eGift Card a try! This item will be delivered to the email address used at checkout. Our eGift Cards come in the form of an online code! Not a physical card *Gift cards purchased online are valid both in-store and...

Bring a wave of fun to game night with our Go Fish Coastal-Inspired Card Game! Featuring colorful fish illustrations and bright coastal hues, this playful twist on the classic card game is perfect for kids and adults alike. Whether you’re packing it for a...

Add a playful pop to your hairstyle with this cherry checkered claw clip. Designed for effortless everyday styling, this trendy oversized hair accessory is perfect for securing buns, twists, and half-up looks.

These polka dot claws are perfect for any hair type! designed oversized for a secure, all day hold. perfect for quick twists. messy buns, and effortless updos that still feel put together.

Get ready for summer with our adorable Central Park Gingham Pants! Featuring an elastic waistband and a handy drawstring tie, these babies are super comfy and lightweight. Perfect for sunny days and breezy nights. Grab yours now!! unlined pockets

This classic ribbed tee is an essential wardrobe staple. Its fitted design gives it a sleek, flattering shape, while the soft, stretchy fabric ensures all-day comfort. The simple short-sleeve cut makes it easy to style with just about anything, from jeans to skirts. Whether...

Classic stripes meet effortless summer style in this fitted tank top. Featuring a sleeveless silhouette and lightweight knit fabric, this striped tank pairs perfectly with denim shorts, skirts, and layered cardigans.

Warning: once you buy this cute tee, it will be hard for you to wear anything else! This classic tee shirt is coming in hot, featuring contrast stitching, a crew neckline, and ribbed material in multiple cute colors. Easily paired with jeans, skirts, or trendy linen...

Feminine and timeless, this lace detail blouse features delicate texture and a breezy lightweight fit. Perfect for dressing up denim or pairing with shorts and skirts, this romantic white blouse is a versatile wardrobe staple.

Relaxed and lightweight, these striped pull-on pants are perfect for effortless everyday styling. Featuring a comfortable elastic waistband and neutral stripe pattern, these casual pants pair perfectly with tanks, tees, and lightweight sweaters.

Playful and feminine, this polkadot midi skirt features a flattering flowy silhouette and lightweight fabric. Perfect for pairing with tanks, graphic tees, and lightweight sweaters for effortless styling.

Artistic floral details and an easy silhouette make this midi dress a standout piece. Lightweight and comfortable, this floral dress is perfect for everyday wear, vacations, and casual events.

Add a cool, vintage-inspired layer to your everyday look with this asymmetrical denim vest. Featuring contrast stitching and a flattering fitted silhouette, this sleeveless denim top pairs perfectly with shorts, dresses, and wide leg jeans for effortless spring-to-summer styling.

Sweeten up your casual style with this oversized strawberry graphic tee. Featuring a vintage-inspired fruit graphic and relaxed fit, this everyday tee pairs perfectly with biker shorts, denim, or lounge pants for an easy off-duty outfit.

Fresh and playful, this citrus-inspired graphic tee adds a fun pop to your wardrobe. Designed with a relaxed fit and vintage market graphic, this casual oversized tee is perfect for everyday wear, farmers market mornings, and summer layering.

An easy neutral crew neck tee with a relaxed fit and soft fabric. A staple women’s t-shirt for everyday styling.

A playful graphic t-shirt with a relaxed fit and soft cotton feel. A fun everyday tee for casual styling.  

A cozy cream sweater with a strawberry graphic and soft knit texture. Perfect for transitional seasons and casual layering.

Introducing the Poolside nails, designed in collaboration with Brooke Lynn! These extra short almond-style nails feature a vibrant cobalt blue hue, perfect for a stylish and chic look. The shorter length ensures comfort and practicality, making them suitable for everyday wear without sacrificing aesthetic...

A delightful celebration of butter in all its golden glory--history, how-tos, and irresistible recipes for anyone who believes everything is better with butter.

A soft white sleeveless tank top with delicate front detailing and an easy relaxed fit. This women’s summer tank is perfect for layering or wearing solo with denim shorts and skirts. open sleeve garment friendly!

Lightweight wide leg denim pants with a pull-on elastic waistband for all-day comfort. These relaxed jeans are perfect for travel, errands, and effortless styling.

The Animals Watercolor Workbook is filled with twelve cheerful animals — puppies, a duck, a whale, a bunny, a deer, a frog, kittens, and more. Simple step-by-step instructions walk you through every illustration, and paintings take about thirty minutes start to finish, so even...

The Baking Watercolor Workbook is filled with twelve baking illustrations — a cupcake, layer cake, mixing bowl, lattice pie, tray of cookies, rolling pin with cookie cutters, and more. Simple step-by-step instructions walk you through every illustration, and paintings take about thirty minutes start...

The Flowers Watercolor Workbook is filled with twelve favorite blooms — hydrangea, sunflower, poppy, peony, pansies, lilac, and more. Simple step-by-step instructions walk you through every illustration, and paintings take about thirty minutes start to finish, so even if you've never painted before, you'll...

The Isla Bloom scent with fill your space with notes violet, lychee nectar, and brushed peony. This bright yellow candle is the perfect addition for summer.

The Havana Vanilla is perfect blend of smoky tobacco, vanilla, and creamy sandalwood. We love this scent all year round for that perfect homey feel. Burn time: up to 85 hours Approx. 3.8" H x 4.8" D Hand-carved ribbed textured

The Coconut Santal is perfect blend of lime, coconut, and warm amber. Perfect for summer, this scent is all you could ask for. Burn time: up to 85 hours Approx. 3.8" H x 4.8" D Hand-carved ribbed textured

The Volcano Signature Jar is the perfect blend of sugared citrus and tropical fruits, like the excitement and energy of a summer night rendezvous. This fragrance is simply unforgettable. Burn time: up to 85 hours Approx. 3.8" H x 4.8" D Hand-carved ribbed textured...

Spray a bit of summer love with this unforgettable favorite. For a quick way to refresh all your spaces, Volcano is the perfect blend of enticing citrus and delightful sugary notes. As warm and inviting as those electrifying summer nights, this tropical fragrance is the perfect...

Add a little yeehaw to your game night with the Howdy Cowgirl Western Doodles Playing Cards! This playful deck is covered in boots, bows, stars, and hearts—Callie Danielle’s hand-drawn western icons, perfect for your next rowdy round of Go Fish or poker. Each card...

Norman The Mallard Plush Pal is the perfect companion for both children and adults alike. Crafted from a custom blend of ultra-soft, cuddly fur, this plush pal offers a comforting touch that makes it ideal for snuggling. approx. 15" 100% polyester faux fur

This isn’t just a pretty brush (though we can’t get enough of the yellow handle, baby blue rubber cushion, and bold red Kaxi “K.”). The real magic? The fine metal bristles. They gently exfoliate your scalp, helping to remove buildup and increase blood flow — a key step in stimulating stronger, healthier...

Meet your new go-to kit for effortless, snatched hair days. Our Slick Back Pack has everything you need to master the perfect sleek look—whether you’re heading to work, the gym, or a night out.